The International Festival of Social Advertising, Publifestival, in its tenth edition, has awarded the prize for the best social graphic piece for health awareness to the Diana Advertising firm for its informative campaign "acts today to change tomorrow", created forThe ADT, the Tenerife Diabetes Association, on the occasion of the celebration of World Diabetes Day in November 2015.
The International Social Advertising Festival is the great advertising gala in Spain and the meeting point for companies and professionals in the world of communication with a common interest: marquetin with cause or social advertising.It rewards the most creative campaigns and ideas in different media such as television, radio, graphics, social advertising photography, action and social event, web, corporate identity, among others.
The awards ceremony was held on June 16 at the facilities of Caixa Forum, in Barcelona, and special awards were also awarded, such as those granted to Toni Segarra (award for all professional career), Irene Villa (Award of Honor for his Trajectory and Social Commitment) or Mónica Naranjo (Prize for the most compromised singer).
On the part of Diana Advertising, the award, Jesús Rodríguez, and by the ADT went to the Elsa Espinosa event.In his brief speech, Jesús Rodríguez recalled the importance of associations such as ADT who work daily in favor of a disease that is already one of the main causes of death in Spain according to WHO.
